Radisson Hotel Group has exceeded 100 hotels in Africa and is expanding its growth pipeline
Radisson Hotel Group has surpassed the milestone of 100 hotels in Africa, supported by recent signings, new market entries, and expansion strategies.
Radisson Hotel Group has exceeded 100 hotels in Africa, encompassing both operational and developing properties, as it speeds up its growth ambitions for 2030 across the continent.
The group announced the signing of over 15 new hotels and approximately 2,500 rooms in the past 12 months, highlighting a record year for its expansion efforts in Africa. The latest agreements encompass market expansions into the Democratic Republic of Congo and Zimbabwe, with a continued focus on growth in Morocco, South Africa, and Nigeria.
Radisson stated that the milestone demonstrates ongoing progress for its brands throughout the continent, with Radisson Blu maintaining its established presence, while the Radisson brand has become its fastest-growing flag, fueled by conversions and a robust project pipeline.
Ramsay Rankoussi, the Regional Chief Development Officer, stated that the group’s upcoming phase in Africa will concentrate on further expansion in Morocco and Nigeria, a more strategic presence in South Africa, and enhanced resort offerings in destinations experiencing increased traveler demand.
He stated that the pipeline is crafted not merely for announcement but for effective delivery, highlighting that the group’s conversion strategy has reduced time to market and enhanced its presence in key cities and leisure destinations.
The group reported that it currently operates 13 hotels in Nigeria, with a notable concentration of activity in Abuja, where three hotels comprise a total of 458 keys. Upcoming projects in the country feature the Radisson Hotel Aba, Radisson Hotel & Conference Center Yenagoa, and Radisson Collection Hotel, Lagos Atlantic.
Recent signings across Africa feature the Radisson Blu Hotel in Kinshasa, Radisson Hotel Lubumbashi, Radisson Blu Apartments Lubumbashi, Radisson Airport Hotel Lubumbashi, and Radisson Resort Ain Sokhna Groove in Egypt. Additionally, there are Radisson Serviced Apartments COY Sheikh Zayed City, new properties in Casablanca, Rabat, and Marrakech in Morocco, Radisson Serviced Apartments Umhlanga in South Africa, and two new projects in Zimbabwe, including the Park Inn by Radisson Victoria Falls Resort.
The organization stated that its growth plan integrates urban hotels, resort locations, and conversion possibilities, enabling it to sustain one of the most varied presences in Africa across over 30 nations.
Radisson noted that the recent growth demonstrates its dedication to enhancing partnerships, fostering tourism development, and expanding hospitality choices throughout the continent.
